Generation Y has several different names, such as: Millennial Generation, Generation Next, Echo Boomers, etc. What stands out of this generation is the fact that it increases its communication frequency and use in technology, depending on where you stand, socially. The internet is introduced around 1991, so most of Generation Y aren't as technologize as Generation Z, it is the beginning. Generation Y is named the worst generation and in my opinion, I think that this is because the Baby Boomers and Boomers Cohort were so motivated, diligent, and persistent, they ameliorated daily life and living conditions and made it more entertaining. The people in this generation are more closer to their parents compare to the other generation and they live with their parents longer than other generations. However, in this generation people seem to be more educated which probably explains why they live with their parents longer. Parents and children seem to get along just fine and aren't rebellious compare to other generations because this generation shares the same music, movies, and lifestyle with their parents.What's outstanding is that this generation has the highest amount of foster care programs, highest amount of divorce, and highest amount of child abuse. It gets worst, the youth unemployment rate in this generation ranges to 40% (Spain), which is really high. And this is bad, economy is aggravated and is shown recently through the Great Recession. Now all employers study the trend of this generation, or should start studying because they often switch jobs. As an employer with a skillful and loyal employee, they don't wanna lose these employees.
In Generation Y, it's a small world and gets more literal as time passes because people are more interactive and they are nearly attached in Generation Z. Emails and telephones were probably the beginning and as technology gets better, there are IMs, Facebook, Twitter, Youtube, and there's even an educational social network for teachers and students like Edmodo. There are more interactions such as flash mobs and going out because transportation is enhanced. This generation is also exposed to games like Warcraft and Sims.
Resources: http://en.wikipedia.org/wiki/Generation_Y
http://legalcareers.about.com/od/practicetips/a/GenerationY.htm
http://www.oberlin.edu/stupub/ocreview/2006/12/08/features/Understanding_Generation_Y.html
http://en.wikipedia.org/wiki/Generation_Z
http://www.socialmarketing.org/newsletter/features/generation3.htm
Generation Z is nearly the same as Generation Y, however part of Generation Y were in the period where internet did not exist and many other technological devices. What differentiates them is the fact that Generation Z is born right into a bed of roses. And unlike Generation Y, this generation aren't worry about military services, nevertheless they stress upon community and voluntary services to help others. A major characteristic in this generation is the ability to multi-task and it's all around among youngster. Generation Z do there homework, listen to music, chat and play Facebook, which is extremely fascinating to the older generations. And this generation is more open with thoughts and opinion because it's all on the internet.
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